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Marketing Basics Top CEO’s Still Don’t Know-If They’ll Admit It! By : Joy Gendusa Let’s face it – marketing is expensive. You need to be an educated consumer these days if you want to be in control of your spending and your income. Promoting Heavy before the Holidays – NOT just for Retailers By : Joy Gendusa Seasonal Business Promotion is economically sound for all businesses. Email Option In List Building, is it Excellent By : Naveen Chandra The opt-in list comprises of a list or database of names and email addresses of people who have visited your website or who have bought a product or service through your website. 6 Facts About Postcards That You Can Use to Grow Your Dental Practice By : Joy Gendusa Really Simple Dental Marketing Tips. Three Basic Marketing Tips Failing Businesses Don't Know By : Joy Gendusa Use These Tips to Improve Your Marketing Plan and Make It Work. There’s More to Marketing ROI (Return On Investment) than Meets the Eye By : Joy Gendusa The Real Way to Determine Your Marketing Return on Investment. The Importance of a Marketing Plan By : Joy Gendusa No Matter Where You Go You Have to Have a Plan. The 3 Steps to Marketing Like the Big Dogs From Home as an Independent Loan Officer By : Joy Gendusa Three smart tips for marketing your business especially if you are working from home and do not have a big-time marketing budget. Specialized Mailing Lists Make All the Difference By : Joy Gendusa The Difference between Hitting Your Target and Missing By Thousands of Dollars. Rising Postal Rates? Don’t Cut Down the Direct Mail By : Joy Gendusa How to market effectively when the postage rates go up. Postcard Marketing Done Right By : Joy Gendusa A Powerful Business Marketing Strategy. More Marketing Dope By : Joy Gendusa The best advice is the advice that works – here are the “tried and true”. Marry Your Marketing Plan By : Joy Gendusa Are you being faithful to your marketing? Marketing Overkill? The Undeniable Role of Repetition in Success By : Joy Gendusa Companies that understand this get all the business; those that don’t... don’t Marketing – Like a Game of Chess By : Joy Gendusa Strategies and all about marketing to win- learn them! Mailing Lists – Keeping it Simple By : Joy Gendusa The ABC’s of Direct Mail Mailing Lists. Marketing Hat for Graphic Designers or Wannabe’s By : Joy Gendusa Learn to design postcards on your own that will make you money. Make Your Mailing a Home Run, Not a Strike Out! By : Joy Gendusa Marketing the right way can make you a champion year after year. Internet Marketing with Postcards By : Joy Gendusa The Virtual and the Real World – how they fit together. Increase New Customer Traffic to Your Business By : Joy Gendusa The fast and easy way to get new business. How to Get Your Staff to Bend Over Backwards for You No Matter What By : Joy Gendusa Tips for Hiring and Retaining Great Employees. How Direct Mail Can Boost Your Networking Efforts By : Joy Gendusa The Perfect Plan for Retaining and Increasing Your Customer Base. Good Marketing Pays for Itself By : Joy Gendusa Why spend money on marketing when you can make it pay for itself? Franchisees: Tired of Wasting Your Marketing Dollars? By : Joy Gendusa Direct Mail Postcards: a Direct Path to Amazing on Investment (ROI) Return. Find the Goldmine within Your Business By : Joy Gendusa People that have bought from you are a gold mine you aren’t utilizing. Effective List Management Can Save You Big By : Joy Gendusa Marketing smarter can lead to greater profits. Does Your Marketing Plan Need Changing? By : Joy Gendusa How does “if it ain’t broke don’t fix it” apply to marketing? Direct Mail – Not What it Used to Be By : Joy Gendusa The Effective Use of Direct Mail to Increase Your Bottom Line. Direct Mail Marketing Done Correctly, Cannot Fail By : Joy Gendusa Do it the right way and laugh all the way to the bank. Direct Mail – Don’t Assume, Just Test and Track By : Joy Gendusa Flying blind in marketing is not the way to run your business. Comprehensive Marketing Details Not Found in Beginner Books By : Joy Gendusa Veteran Marketer reveals the tricks of the marketing trade. Business Marketing Strategy By : Joy Gendusa Take your business to the next level. Basic Marketing Dope By : Joy Gendusa Marketing is really easy once you have the basics. An Internet Marketing Strategy that Works By : Joy Gendusa Why waste money on the internet when you can do it right? 6 Things I Know About Postcards That You Don’t By : Joy Gendusa Really Simple Postcard Marketing Tips. 2 Step Marketing By : Joy Gendusa Marketing is as simple as 1,2… US Postal Service...Your Marketing Buddy By : Scott Campbell Direct mail is perhaps the most effective and efficient marketing tactic. A small business owner would be wise to learn all the ins and outs and in working with the Post Office. 6 Reasons Why Email Marketing Can Help Your Business By : Guy Mendelson Email marketing(EM)is defined as the practice of sending sales letters or customer newsletters by email. Here are a few reasons why EM may be able to help your business. Using 'Guarantees' in Your Sales Letters to Increase Sales By : Kevin Sinclair Use a guarantee in your sales letters that allows customers to shed the risk they would normally assume when making such a purchase. Do You Know How To Make Direct Marketing Work For You? By : Tom Sample It's tough for any business to do without direct mailing these days. Used effectively, this is your trigger to sales. Are You Making These Direct Mail Mistakes, 6 Direct Mail Tips By : Wayne Landt Common direct mail mistakes and direct mail tips. The Benefits of a Benefits Driven Headline With Specificity By : George Dodge Benefits driven headline with specificity, rather than generalities, can often be some of your most powerful headlines drawing your readers into your sales copy. How To Write A Compelling Marketing Letter That Actually Gets Read. Part 2 By : Mark Satterfield This article focuses will show you how to make sure that your entire marketing letter gets read. Even by the most uninterested prospects. Choosing The Right Marketing Company By : Scott White Marketing channels are complicated too, and if the connections in your network aren't strong throughout, your sales can come to shuddering halt. How To Use Direct Mail Marketing To Your Advantage By : Kevin Dark Direct mail marketing can be a good way to help your companies profits rise just a little over some time. You can send out mail to people that fit your criteria of people that you are aiming your product at. And then you can see what the response is like. Real Estate Post Card Marketing; Million Dollar Mailings By : Lanard Perry Real Estate Post Card Marketing is an underutilized real estate marketing strategy known by many, but used by few. The test? How many agents do you know market real estate with postcards. Not many - that's what I thought! What Type Of Copywriter Should You Hire? By : Tony Brecher You need something written to sell your product or service. You turn to the Internet, tap the word 'copywriter' into Google and search. Bingo! Thousands of results, plus a swag of Google Ads to boot. So who do you choose? Is the best copywriter the one who's at the top of the search pile?

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